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Social Networking Platform
The Branning Group has launched a feature-packed, independent social networking platform. This package will allow investors to launch their own “Facebook” geared towards a local and/or niche market. The first site that launched off of the platform is bluecanvas.com; a social networking site geared towards the artist community. Bluecanvas.com launched September 18, 2008 and is already in talks with advertisers who want to tap into the community and invest in the potential.
Alex Branning, the founder and Chief Technology Officer of the Branning Group, was ecstatic when asked about the possibilities: “Our platform will allow investors to leverage their existing relationships to create a stand-alone Internet business with an organically expanding community that is actively involved in content creation and word-of-mouth marketing.” When asked about the security and capabilities of the platform Branning responded, “I learned from the best of the best, I was taught by one of the lead developers of MySpace. My co-workers were a who’s who of social networking development; I have taken those lessons and applied them to a solid, secure code base that can be transplanted into an existing web site or used to create a new online venture.” Branning argues that there is no better time to invest in an online business with the instabilities on Wall Street and the ever-dropping real estate market, saying “an online business provides a constant cash return, provided you have a solid marketing plan to get it started.”
The Branning Group social networking platform comes with the following feature set out of the box: user management (with full statistics and reports); peer relationships through the network (users can become “friends” with each other); complete content management system; image upload with folder system; activity feed; blog system for members; classifieds system; events broadcasting; internal messaging; powerful search engine that can retrieve content from all areas of the site; and a message wall that allows users to leave notes on their friends’ profile pages. Development is underway for more features to bolster the community aspects and encourage more user-generated content.
Full Feature Set of the Branning Group Social Network (PDF)
Social Networking Platform Portfolio:
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